The code on the screen, and where it really goes
When a streaming app on a television prints a short code and a short address, it is asking for a sign-in it has no keyboard to take. This guide describes that mechanism, records what each service’s address opens and asks for, and shows how to read an address so that the right company — and only that company — receives the code.
What the screen prints
Each plate below is a schematic of a service’s screen: the printed address as the service prints it, and the shape of the code. Wording and layout differ from one television to another; the address and the shape do not.
The plates
- Plate 1 · Rokuroku.com/link
- Plate 2 · YouTubeyt.be/activate
- Plate 3 · Prime Video and Fire TVamazon.com/mytv
- Plate 4 · Netflixnetflix.com/tv2
- Plate 5 · Apple TV applink.apple.com
- Plate 6 · Disney+DisneyPlus.com/begin
- Plate 7 · Huluhulu.com/activate
- Plate 8 · HBO MaxHBOMax.com/signin
- Plate 9 · Peacockpeacocktv.com/tv
- Plate 10 · Paramount+paramountplus.com/roku
The guide
- How TV sign-in codes work
The mechanism behind every plate: two codes, one shown and one hidden; a short address typed by hand; a TV that asks every few seconds whether it may proceed; the square code that carries the code with it; and what the standard says about impostors.
- What a genuine code page asks for
Sign-in first, code second, sometimes a consent screen — and the longer list of what no genuine page requests: a fee, a card beside the code, remote access, a telephone number, software, or someone else’s code.
- Reading the address on the screen
The owner’s name sits just before the dot. Why a typed roku.com/link lands on my.roku.com, and yt.be/activate on a Google Accounts page, and the six shapes a look-alike takes, drawn with reserved example names.
- Where the code appears, by device
A platform’s own link code and each app’s code are different accounts at different addresses. Roku, Fire TV, Apple TV, Google TV, smart TVs, consoles and provider boxes, sorted by who is asking.
In one picture
Every service in this guide uses the same exchange. The TV asks its service for two codes and prints one of them with an address. A phone or computer opens that address, signs in, and hands over the code. The TV, which has been asking the service every few seconds, is told it may proceed.
About this guide
TV Activation Reference is an independent reference publication produced by Swati Kumari. It describes how code sign-ins on televisions work and what each service’s own pages say; it is not connected to any of the services or device makers it describes, and it offers no sign-in, no code entry and no assistance of any kind. Every address recorded here was opened and read on the date shown at the top of the page; the sources are listed at the foot of each entry. The pages About and How this guide is funded say who writes it and why.